The Patient / Health Advocate Career Series
Building the profession of patient and health advocacy requires more than just knowing how to be an advocate and help patients or caregivers. It requires business know-how.
According to the US Small Business Administration, three out of five businesses will fail in their first few years because their proprietors don’t know how to successfully run a business. From legal problems, to lack of liability insurance, to lack of marketing skills, private advocacy practices fall by the wayside every day, not because the advocate doesn’t know how to deliver services, but because she or he does not know how to run a practice.
Enter the Health Advocate Career Series, books written to help advocates succeed at running a practice. From deciding whether private advocacy is the right career choice, through getting off on the right foot with business details, to understanding and executing good marketing practice, these books will help you get started on the path to success.